Title :
RAW 1000 BREAKS VIEWERSHIP & SOCIAL MEDIA RECORDS
Author : Bob Mulrenin
Date : 07/24/2012 (11:07:37 PM)


STAMFORD, Conn., July, 24, 2012 – WWE® (NYSE:WWE) today announced that Monday Night Raw’s historic 1,000th episode broke records for television viewership and online engagement, making it the most watched three-hour Raw in history by reaching more than six million viewers, amassing a 3.9 rating and accumulating 52 worldwide Twitter trends. Monday Night Raw’s historic episode was the most watched program on cable television and beat every program on CBS, NBC, ABC and CW. Last night’s episode began a new era of Monday Night Raw when the longest-running weekly television show in U.S. history permanently moved to a three-hour format with a new start time of 8/7C on USA Network.

Ratings highlights from Monday Night Raw include:

• Most watched three-hour Raw ever with over six million viewers.
• Two-hour regularly scheduled portion (9-11 p.m.) of last night’s episode was the most watched Raw since the show returned to USA Network in 2005 and the best in 10 years with over 6.3 million total viewers.
• Monday night’s most watched program on cable.
• Most watched program on all television (broadcast and cable) among all male viewers.
• Most watched program on cable for adults 18-49 and adults 25-54.

According to Trendrr, Monday Night Raw was the No. 1 program on cable and broadcast last night. Additional social media and digital highlights include:
• Social activity for Monday Night Raw was higher than the Top 10 broadcast shows combined.
• BlueFin Labs named Monday Night Raw’s 1000th episode the No. 4 most social series programming episode of all time behind only American Idol and Pretty Little Liars.
• Activity spiked to more than 11,000 comments-per-minute during the appearance of The Undertaker®, the biggest social media moment of #Raw1000.
• WWE’s hashtag poll "Should AJ say “I Do or I Don’t” was the No. 1 moment in Raw history with 9,000 tweets-per-minute.
• WWE.com’s 17 million page views and 1.2 million daily unique visitors were up 92 percent and 47 percent year-over-year, respectively.

http://corporate.wwe.com/news/2012/2012_7_24.jsp



 
 

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